Raja Puteri Nadiah Raja Ahmad
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Miscellaneous Information:
Academic Position : Head of Advertising Program.
Qualification and Granting Institution : Master in Communication in Media Studies UiTM.
Current Academic Responsibilities : Head of Advertising Program.
Research Interest and Projects (current) : Consumer Behaviour/Advertising Strategy - THE USE OF CREATIVE AND NON-CREATIVE IDEAS IN CREATING PRODUCT AWARENESS AMONG CONSUMERS Gamer Psychological Behaviour - The Effects Of Violent Video Game, ‘Battlefield’ Towards Malaysian ‘Playstation 4’ Gamers’ Psychological Behaviour In Malaysia.
Major Recent Publications : WOS.
Involvement in Professional Organizations : NA. 
Participation in continuing education and community service : Masscomm CSR CLUB - MCVoice.
Area of Interest : Advertising Media Graphic & Creative Design Consumer Behaviour Psychological Behaviour on Gamer.