MC 246

MC 246 - BACHELOR OF COMMUNICATION (HONS) INSTRUCTIONAL COMMUNICATION AND TRAINING

This program aims to produce an instructional designer and training instructor who can assist in resolving communication-related issues and interactions in a variety of situations, including interacting with the general public as end users and employee training in an organisation. They are experts in creating and developing efficient learning experiences. This program covers fundamentals of instructional design and technology, web, and new media development interlaced with human resource management.

Instructional Communication and Training Program is a pioneer program in Malaysia that focuses on the design and development of instruction and training for both the education and corporate sectors. This three-year undergraduate program, offered at UiTM Shah Alam, prepares students to become competent instructional designers and training instructors who apply knowledge, skills, and effective communication in solving real-world training and learning challenges.

The program emphasises professional values, social responsibility, leadership, teamwork, and cross-disciplinary communication, ensuring graduates are capable of engaging ethically with society and industry stakeholders. Technology-enhanced learning is embedded through webinars, digital portfolios, and multimedia projects.

Graduates are trained to be proactive, innovative, and adaptable lifelong learners, skilled in managing digital resources and information. Career opportunities include instructional designer, corporate trainer, learning and development officer, e-learning developer, training consultant, digital learning specialist, and communication executive across both public and private sectors.

Courses offered

COURSE CODE

COURSE NAME

CIT410

CIT450

CIT451

CIT452

CIT500

CIT501

CIT549

CIT550

CIT552

CIT553

CIT600

CIT653

CIT601

CIT602

PRINCIPLES OF INSTRUCTIONAL COMMUNICATION & TRAINING

TECHNICAL WRITING FOR INSTRUCTIONAL DESIGN & TRAINING

TRENDS AND ISSUES IN INSTRUCTIONAL DESIGN & TECHNOLOGY

VISUAL COMMUNICATION

DIGITAL DESIGN

SOCIAL WEB AND CYBERSECURITY

INSTRUCTIONAL CONTENT DESIGN

WEB DESIGN AND DEVELOPMENT

INSTRUCTIONAL TRAINING FOR TRAINERS

INSTRUCTIONAL TRAINING SALES PITCH

EVALUATION OF INSTRUCTIONAL PROJECT

INSTRUCTIONAL TECHNOLOGY & MEDIA

INSTRUCTIONAL HUMAN TRAINING & MANAGEMENT

INSTRUCTIONAL MATERIAL DESIGN

Current Modules

Year 1

Semester 1

CO-CURRICULUM 1

COMMUNICATION & MEDIA STUDIES

COMMUNICATION THEORY

SOCIOLOGY

TRANSLATION

GRAPHIC & CREATIVE DESIGN

Semester 2

CO-CURRICULUM 2

ENGLISH FOR ORAL PRESENTATION

THIRD LANGUAGE 1

MEDIA LAW, REGULATION & ETHICS

PRINCIPLES OF INSTRUCTIONAL COMMUNICATION & TRAINING

TECHNICAL WRITING FOR INSTRUCTIONAL DESIGN & TRAINING

TRENDS AND ISSUES IN INSTRUCTIONAL DESIGN & TECHNOLOGY

VISUAL COMMUNICATION

Year 2

Semester 3

CO-CURRICULUM 3

ENGLISH FOR PROFESSIONAL INTERACTION

THIRD LANGUAGE 2

ETHNICS RELATION

MARKETING COMMUNICATION

MASS MEDIA & MALAYSIAN SOCIETY

DIGITAL DESIGN

SOCIAL WEB AND CYBERSECURITY

Semester 4

THIRD LANGUAGE 3

COMMUNICATION RESEARCH & METHOD

QUALITATIVE DATA ANALYSIS

INSTRUCTIONAL CONTENT DESIGN

WEB DESIGN AND DEVELOPMENT

INSTRUCTIONAL TRAINING FOR TRAINERS

INSTRUCTIONAL TRAINING SALES PITCH

Year 3

Semester 5

ENGLISH EXIT TEST

PRINCIPLES OF ENTREPRENEURSHIP

EVALUATION OF INSTRUCTIONAL PROJECT

INSTRUCTIONAL TECHNOLOGY & MEDIA

INSTRUCTIONAL HUMAN TRAINING & MANAGEMENT

INSTRUCTIONAL MATERIAL DESIGN

Semester 6

INDEPENDENT STUDY

INTERNSHIP

Instructional designer, corporate trainer, learning and development officer, e-learning developer,Training module developer, training consultant, digital learning specialist, and communication executive across both public and private sectors

“Pelan pengajian yang disediakan bagi Program Instruksional dan Latihan menepati keperluan pekerjaan di dalam industri. Saya kini telah diserap secara tetap disebabkan prestasi, bakat, skil yang saya berikan ketika menjalani latihan industri bersama Talent Intelligence Sdn Bhd. Segala khusus yang telah didedahkan diperingkat universiti seperti, Visual Communication, Design for Social Media, Instructional Technology dan Multimedia & Interactive Design menepati keperluan pekerjaan saya sebagai Content Developer Executive.”

“Program Instruksional dan Latihan yang ditawarkan oleh Fakulti Komunikasi dan Pengajian Media UiTM merupakan program tunggal yang ditawarkan di peringkat Ijazah Sarjana Muda di Malaysia. Dengan kelebihan ini, pihak industri mengambil peluang dengan menawarkan graduan untuk mengisi kekosongan bagi jawatan yang berkaitan”