MC 112 - DIPLOMA IN DIGITAL MEDIA COMMUNICATION TECHNOLOGY
Key Area of Study
Multimedia Production: Students learn the fundamentals of multimedia production, including graphic design, video editing, audio production, and animation. Through hands-on projects, they develop proficiency in industry-standard software tools and techniques for creating compelling digital content.
Web Design and Development: Students gain practical skills in web design and development, learning HTML, CSS, JavaScript, and other relevant technologies. They explore principles of user experience (UX) and user interface (UI) design to create visually appealing and user-friendly websites optimized for various devices and platforms.
Social Media Management: The program covers strategies for effective social media management, including content creation, community engagement, and analytics. Students learn to leverage popular social media platforms such as Facebook, Instagram, Twitter, and LinkedIn to build brand presence, drive engagement, and enhance communication.
Digital Marketing: Students are introduced to digital marketing concepts and tools, including search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, and analytics. They learn to develop and execute digital marketing campaigns that effectively reach target audiences and achieve business objectives.
Emerging Technologies: The curriculum explores emerging technologies shaping the future of digital media, such as virtual reality (VR), augmented reality (AR), and artificial intelligence (AI). Students examine the impact of these technologies on media consumption habits and explore innovative applications in various industries.
Digital Media Specialist
Social Media Manager
Multimedia Designer
Web Developer
Content Creator/Producer
Digital Marketing Specialist
UX/UI Designer
Digital Communications Coordinator
Duration: The program typically spans [insert duration], including [insert any co-op or internship opportunities]